Victoria Meil

Year: 2021

Center: Business

Victoria Meil was born in Mannheim, Germany. She obtained her Bachelor’s Degree (B.Sc.) in Business Administration at the University of Mannheim, during which she spent one semester abroad at Queen’s University Kingston, Canada. She then obtained her Master’s degree (M.Sc.) in the program Master in Management (MMM) with focus on Marketing and Psychology at the University of Mannheim. During her studies, Victoria gained practical experience as an intern and working student at BASF in Ludwigshafen, and at a startup in Berlin. Further she has worked as a student research assistant at the Chair of Quantitative Marketing and Consumer Analytics. Victoria joined the Marketing Track of the Center of Doctoral Studies in Business in September 2021.

Research interests: 

  • Consumer Psychology
  • Employer Branding
  • Machine Learning in Marketing
  • Social Marketing
Victoria Meil, M.Sc.

Victoria Meil, M.Sc.

Chair of Quantitative Marketing and Consumer Analytics