Two people reading in the yard of the university building B6

Isabella Hartig

Year: 2022

Center: Business

Isabella Hartig was born in 1997 in Nuremberg, Germany. After graduating from high school, she began a dual study program for B.A. in Business Administration at DHBW Mannheim, while working part-time at a marketing agency. Subsequently, she completed her Master's degree in Management Analytics at the University of Mannheim. During her master's studies, Isabella worked in the controlling department of HeidelbergCement AG. In addition, Isabella plays soccer in the 1. Bundesliga at TSG Hoffenheim e.V. Isabella joins the Marketing track at the CDSB at the GESS in 2022.

Research interests: 

  • Soccer Analytics
  • Marketing Analytics
Isabella Hartig, M.A.

Isabella Hartig, M.A.

University of Mannheim