Business School – Bachelor's level (all)
Which courses are suitable for me?
If you are a Bachelor's student: You can choose your business courses from the bachelor's level courses only. Master's level courses are usually not open to Bachelor/
If you are a Master's/MBA student: You can choose Business courses from all master's level courses. Should your home university allow you to take selected bachelor's level courses, those are of course also open to you.
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Area Accounting and Taxation
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2
Monday (weekly) | 10.02.2025 – 17.03.2025 | 08:30 – 10:00 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Wednesday (weekly) | 12.02.2025 – 19.03.2025 | 10:15 – 11:45 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Monday (weekly) | 10.02.2025 – 24.03.2025 | 15:30 – 17:00 | O 133 KPMG Hörsaal; Schloss Ostflügel |
Wednesday (single date) | 19.02.2025 | 15:30 – 17:00 | O 145 Heinrich Vetter Hörsaal; Schloss Ostflügel |
Monday (single date) | 10.03.2025 | 17:15 – 18:45 | O 129 Göhringer Hörsaal; Schloss Ostflügel |
Monday (single date) | 28.04.2025 | 17:15 – 18:45 | O 142 Engelhorn Hörsaal; Schloss Ostflügel |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Monday (weekly) | 10.02.2025 – 26.05.2025 | 12:00 – 13:30 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Tuesday (weekly) | 11.02.2025 – 27.05.2025 | 15:30 – 17:00 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Monday (weekly) | 10.02.2025 – 26.05.2025 | 13:45 – 15:15 | SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord |
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Wednesday (weekly) | 12.02.2025 – 28.05.2025 | 12:00 – 13:30 | SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord |
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Monday (weekly) | 10.03.2025 – 28.04.2025 | 10:15 – 11:45 | B 144 Hörsaal; A 5, 6 Bauteil B |
Monday (weekly) | 10.03.2025 – 28.04.2025 | 12:00 – 13:30 | B 243 Hörsaal; A 5, 6 Bauteil B |
Friday (single date) | 14.03.2025 | 10:15 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Monday (single date) | 05.05.2025 | 12:15 – 13:15 |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Area Finance
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Tuesday (weekly) | 11.02.2025 – 27.05.2025 | 08:30 – 10:00 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Tuesday (weekly) | 11.02.2025 – 27.05.2025 | 10:15 – 11:45 | SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
- Proficiency in financial products: To be able to describe the functioning of financial markets and identify the roles and interactions of the players. Be able to use financial markets data to implement financial strategies.
- Manage investments: Successfully build and manage a portfolio of financial products. Be able to Identify and measure financial risk and make an investment decision.
Additional material: Chapter 17 Investment Management by Alistair Byrne, PhD, CFA
Links /website for Investment Policy Statement:
https://www.cfainstitute.org/en/research/industry-research/investment-risk-profiling
https://www.cfainstitute.org/-/media/documents/article/rf-brief/rfbr-v2-n1-1-pdf.ashx
https://www.cfainstitute.org/-/media/documents/article/position-paper/investment-policy-statement-individual-investors.pdf
Monday (single date) | 17.02.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Tuesday (single date) | 18.02.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Thursday (single date) | 20.02.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Monday (single date) | 24.02.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Tuesday (single date) | 25.02.2025 | 13:45 – 17:00 | O 148 MVV Hörsaal; Schloss Ostflügel |
Wednesday (single date) | 26.02.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Thursday (single date) | 27.02.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Friday (single date) | 28.02.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Course Outline:
- Session 1: Introduction to Digital Assets as an Alternate Asset Class
- Session 2: Behavioural Biases and IPS
- Session 3: Prepare investment policy statement (IPS) – case study (e-learning)
- Session 4: Valuation of Digital Assets
- Session 5: Fundamental of Programming using Python (e-learning)
- Session 6: Risk and Return of Portfolio with Digital Assets: Theory
- Session 7: Risk and Return of Portfolio with Digital Assets: Practice using Python
- Session 8: Technical Indicators and Trading Strategies: Theory
- Session 9: Technical Analysis: Practice using Python
- Session 10: Capstone Project
Tuesday (weekly) | 11.02.2025 – 27.05.2025 | 12:00 – 13:30 | O 129 Göhringer Hörsaal; Schloss Ostflügel |
Tuesday (block date) | 13.05.2025 | 10:00 – 16:00 | 001 Hörsaal; L 9, 1–2 |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Tuesday (weekly) | 11.02.2025 – 27.05.2025 | 10:15 – 11:45 | O 048 Seminarraum; Schloss Ostflügel |
Tuesday (weekly) | 11.02.2025 – 27.05.2025 | 15:30 – 17:00 |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Tuesday (weekly) | 11.02.2025 – 27.05.2025 | 12:00 – 13:30 | O 145 Heinrich Vetter Hörsaal; Schloss Ostflügel |
Wednesday (weekly) | 12.02.2025 – 28.05.2025 | 13:45 – 15:15 | O 148 MVV Hörsaal; Schloss Ostflügel |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Thursday (single date) | 20.03.2025 | 09:00 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Friday (single date) | 21.03.2025 | 09:00 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Friday (single date) | 28.03.2025 | 09:00 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Area Information Systems
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Thursday (weekly) | 13.02.2025 – 29.05.2025 | 12:00 – 13:30 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Thursday (weekly) | 13.02.2025 – 27.03.2025 | 13:45 – 17:00 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Thursday (single date) | 27.02.2025 | 08:30 – 11:45 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Area Management
Develop an entrepreneurial/
• Apply entrepreneurial tools and methods to organise and execute a project or activity effectively.
• Define and develop a viable business model to establish a new business or initiate a new activity, whether independently as an entrepreneur or within an existing organisation as an intrapreneur. Identify market opportunities, secure resources, and create a sustainable growth and innovation strategy.
Innovate to address needs or expectations
• Create innovative designs or generate original combinations of ideas to meet specific needs or expectations.
• Use creative ideas to develop actionable plans.
• Implement new products, processes, or methods into organisational practices to respond to market demands.
Identify and analyse target expectations
• Gather and analyse data to understand user behaviour and preferences for products or services. Build or Adapt Product and Service Offerings
• Design products or services that align with the needs and expectations of target markets.
• Modify existing products or services to adapt to evolving target needs and market characteristics.
- Burnett, B., & Evans, D. (2023). *Designing your life: How to build a well-lived, joyful life*. Knopf.
- Center for Building a Culture of Empathy. (n.d.). *HCD 4 Manuals*. Retrieved January 21, 2015, from http://cultureofempathy.com/Projects/Workshop/Development/index04.htm
- IDEO. (n.d.). *Mindsets*. Retrieved January 21, 2015, from http://www.designkit.org/mindsets
- InnoCentive. (n.d.). *Challenges*. Retrieved January 21, 2015, from https://www.innocentive.com/ar/challenge/browse
- Jackson, J. (2013, March 10). *Hacking the classroom: Beyond design thinking*. Retrieved January 21, 2015, from https://usergeneratededucation.wordpress.com/2013/03/11/hacking-the-classroom-beyond-design-thinking
- Kelley, T., & Kelley, D. (n.d.). *Creative confidence*. Retrieved January 21, 2015, from http://www.creativeconfidence.com/
- Lewrick, M., Link, P., & Leifer, L. (2023). *The design thinking playbook: Mindful digital transformation of teams, products, services, businesses and ecosystems*. Wiley.
- Nesta. (n.d.). *Development impact and you*. Retrieved January 21, 2015, from http://diytoolkit.org/
- Norman, D. (2023). *Emotional design: Why we love (or hate) everyday things*. Basic Books.
- Schneier, B. (2023). *A hacker’s mind: How the powerful bend society’s rules, and how to bend them back*. W. W. Norton.
- Stanford d.school. (n.d.). *Our point of view*. Retrieved January 21, 2015, from http://dschool.stanford.edu/our-point-of-view/
- Linkner, J. (2017). *Hacking innovation: The new growth model from the sinister world of hackers*. Hyperion.
Monday (single date) | 19.05.2025 | 08:30 – 11:45 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Tuesday (single date) | 20.05.2025 | 08:30 – 11:45 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Wednesday (single date) | 21.05.2025 | 08:30 – 11:45 | O 142 Engelhorn Hörsaal; Schloss Ostflügel |
Thursday (single date) | 22.05.2025 | 08:30 – 11:45 | O 129 Göhringer Hörsaal; Schloss Ostflügel |
Friday (single date) | 23.05.2025 | 08:30 – 11:45 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Monday (single date) | 26.05.2025 | 08:30 – 11:45 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Tuesday (single date) | 27.05.2025 | 08:30 – 13:30 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Friday (single date) | 30.05.2025 | 09:45 – 11:45 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
The significance of design thinking for Corporate Hackers is its ability to disrupt traditional problem-solving approaches and cultivate a mindset of agility and innovation within organisations. Corporate Hackers utilise design thinking to question the established norm, bringing about rapid and substantial change by employing empathy, creativity, and human-centred approaches. By incorporating these methodologies, students will devise solutions and serve as catalysts for change within businesses, positioning themselves to navigate intricate environments and expedite business transformation.
Students should have a collaborative and multidisciplinary mindset, a specific interest in design thinking with a human-centred approach, and the ability to combine empathy and creativity/
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Tuesday (single date) | 11.02.2025 | 13:45 – 15:15 | UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude |
Tuesday (single date) | 18.02.2025 | 13:45 – 15:15 | UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude |
Tuesday (single date) | 25.02.2025 | 13:45 – 15:15 | UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude |
Tuesday (single date) | 04.03.2025 | 13:45 – 15:15 | UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude |
Tuesday (single date) | 11.03.2025 | 13:45 – 15:15 | UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude |
Tuesday (single date) | 18.03.2025 | 13:45 – 15:15 | UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude |
Tuesday (weekly) | 25.03.2025 – 27.05.2025 | 13:45 – 15:15 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Tuesday (weekly) | 18.03.2025 – 20.05.2025 | 12:00 – 13:30 | O 131 Wilhelm Müller Hörsaal; Schloss Ostflügel |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Monday (single date) | 03.03.2025 | 09:00 – 18:00 | |
Tuesday (single date) | 04.03.2025 | 09:00 – 18:00 | |
Thursday (single date) | 15.05.2025 | 09:00 – 16:00 | 001 Hörsaal; L 9, 1–2 |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Monday (weekly) | 10.02.2025 – 26.05.2025 | 17:15 – 18:45 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Area Marketing
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Timely registration required for the Case Study (takes place within Exercise class). Further information on registration will be available in the first lecture of the semester.
Tuesday (weekly) | 11.02.2025 – 27.05.2025 | 12:00 – 13:30 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
1. Develop an appreciation for the inherently strategic nature of marketing function and for the role marketing decisions play in corporate and business strategy.
2. Strengthen your ability to justify and support your marketing decisions through relevant information acquisition and analysis.
Homburg, Christian, Sabine Kuester, and Harley Krohmer (2013), Marketing Management – A Contemporary Perspective, McGraw-Hill, London.
The book is available for purchase at regular and online bookstores. Further, the Mannheim University Library holds a number of copies for rent.
Final Exam (individual grade) 100%
The participants will sit a 60 minutes closed-book, closed-notes in-class exam. Further information on the exam structure and exemplary exam questions will be provided during the lecture.
Tuesday (block date) | 01.04.2025 – 03.04.2025 | 09:00 – 17:00 | 001 Hörsaal; L 9, 1–2 |
This course has two specific learning objectives:
1. Develop an appreciation for the inherently strategic nature of marketing function and for the role marketing decisions play in corporate and business strategy.
2. Strengthen your ability to justify and support your marketing decisions through relevant information acquisition and analysis.
The contents of the course are broken down into five modules:
1. Establishing Value-Based Marketing Principles – Methods to Compete (Part 1 and Part 2)
2. Organising the Market – Which Markets to Compete in
3. Organising the Market – Which Segments to Compete in
4. Managing the Market – How to Compete with Brand, Product and Price (Part 1 and Part 2)
5. Managing the Market – How to Compete with Placement and Promotion (Part 1 and Part 2)
1. Why social medium has become important for the future of business
2. How can social media marketing strategies be constructed and implemented
3. What changes in the corporate culture are required
4. The limitations of social media marketing
5. Measuring the effectiveness of social media strategies
This course requires you to modify the current marketing strategies such as segmentation, targeting, and positioning. We will learn how the traditional business model of mass production of communication is meaningless and irrelevant in social networks.
Wednesday (single date) | 07.05.2025 | 12:00 – 15:30 | 001 Hörsaal; L 9, 1–2 |
Friday (single date) | 09.05.2025 | 12:00 – 15:30 | 001 Hörsaal; L 9, 1–2 |
Monday (single date) | 12.05.2025 | 12:00 – 15:30 | 001 Hörsaal; L 9, 1–2 |
Wednesday (single date) | 14.05.2025 | 12:00 – 15:30 | 001 Hörsaal; L 9, 1–2 |
Friday (single date) | 16.05.2025 | 12:00 – 15:30 | 001 Hörsaal; L 9, 1–2 |
In this course we will focus on the following:
• Why social medium has become important for the future of business
• How can social media marketing strategies be constructed and implemented
• What changes in the corporate culture are required
• The limitations of social media marketing
• Measuring the effectiveness of social media strategies
This course requires you to modify the current marketing strategies such as segmentation, targeting, and positioning. We will learn how the traditional business model of mass production of communication is meaningless and irrelevant in social networks.
Students must attend at least 8 sessions out of the total 10 sessions. If the attendance falls below 80%, the student will not be allowed to take the final exam and will also receive a penalty of 50% in the submitted case studies.
All participants are required to bring laptops to class.
Further information can be found on the chair's website: http://kraus.bwl.uni-mannheim.de
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Students need to attend and pass one simulation session to be admitted to the exam and be able to pass the course. Further information will follow during the lecture.
Monday (weekly) | 10.02.2025 – 17.03.2025 | 13:45 – 15:15 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Wednesday (weekly) | 12.02.2025 – 19.03.2025 | 12:00 – 13:30 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Friday (weekly) | 14.02.2025 – 21.03.2025 | 10:15 – 13:30 | SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord |
⚠ Friday (single date) | 02.05.2025 | 12:30 – 13:30 |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Area Operations Management
Wednesday (weekly) | 12.02.2025 – 02.04.2025 | 10:15 – 13:30 | O 145 Heinrich Vetter Hörsaal; Schloss Ostflügel |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Friday (single date) | 14.02.2025 | 08:30 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Friday (single date) | 21.02.2025 | 08:30 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Friday (single date) | 28.02.2025 | 08:30 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Friday (single date) | 07.03.2025 | 08:30 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Friday (single date) | 14.03.2025 | 08:30 – 11:45 | ZOOM-Lehre-034; Virtuelles Gebäude |
Friday (single date) | 11.04.2025 | 08:30 – 10:00 |
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Additional Courses (Non-Area-Specific/Soft Skills)
Contact Business School

Christina Paul, M.A. (she/her)
Dean's Office of the Business School
Schloss – Room EO 393 (3rd floor)
68161 Mannheim
Please make an appointment for a consultation: https://www.bwl.uni-mannheim.de/en/consultation/christina-paul