Betriebs­wirtschafts­lehre – Bachelor

Which courses are suitable for me?

If you are a Bachelor's student: You can choose your business courses from the bachelor's level courses only. Master's level courses are usually not open to Bachelor/undergraduate students. Exceptions can only be made if you are in your 4th year of an undergraduate program at the time you come to Mannheim. Your contact person is Ms. Christina Paul christina.paul[at]uni-mannheim.de), departmental exchange coordinator at our Business School.

If you are a Master's/MBA student: You can choose Business courses from all master's level courses. Should your home university allow you to take selected bachelor's level courses, those are of course also open to you.

Suchfilter

Area Accounting and Taxation

ACC 403 Management and Cost Accounting (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Lektor(en):
Prof. Dr. Jannis Bischof, Gerrit Freiherr von Zedlitz-Neukirch
Termin(e):
Montag  (wöchentlich) 10.02.2025 – 17.03.2025 08:30 – 10:00 SO 108 Hörsaal; Schloss Schneckenhof Ost
Mittwoch  (wöchentlich) 12.02.2025 – 19.03.2025 10:15 – 11:45 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
ACC 451 Financial Accounting II : IFRS (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
3.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Lektor(en):
Prof. Dr. Dirk Simons
Termin(e):
Montag  (wöchentlich) 10.02.2025 – 24.03.2025 15:30 – 17:00 O 133 KPMG Hörsaal; Schloss Ostflügel
Mittwoch  (Einzeltermin) 19.02.2025 17:15 – 18:45 O 133 KPMG Hörsaal; Schloss Ostflügel
Montag  (Einzeltermin) 28.04.2025 17:15 – 18:45 O 142 Engelhorn Hörsaal; Schloss Ostflügel
Beschreibung:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Grundlagen des externen Rechnungs­wesens (Vorlesung)
DE
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
deutsch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Lektor(en):
Prof. Dr. Davud Rostam-Afschar
Termin(e):
Montag  (wöchentlich) 10.02.2025 – 26.05.2025 12:00 – 13:30 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
Grundlagen des externen Rechnungs­wesens (Vorlesung)
DE
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
deutsch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Lektor(en):
Prof. Dr. Davud Rostam-Afschar
Termin(e):
Dienstag  (wöchentlich) 11.02.2025 – 27.05.2025 15:30 – 17:00 SO 108 Hörsaal; Schloss Schneckenhof Ost
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
Internes Rechnungs­wesen (Vorlesung)
DE
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
deutsch
SWS 1:
2
Teilnahme:
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Lektor(en):
Dr. Sebastian Kronenberger
Termin(e):
Montag  (wöchentlich) 10.02.2025 – 26.05.2025 13:45 – 15:15 SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
Internes Rechnungs­wesen (Vorlesung)
DE
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
deutsch
SWS 1:
2
Teilnahme:
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Lektor(en):
Dr. Sebastian Kronenberger
Termin(e):
Mittwoch  (wöchentlich) 12.02.2025 – 28.05.2025 12:00 – 13:30 SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
TAX 450 Taxation of multinational firms (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
3.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Lektor(en):
Dr. Daniela Steinbrenner
Termin(e):
Montag  (wöchentlich) 10.03.2025 – 28.04.2025 10:15 – 11:45 B 144 Hörsaal; A 5, 6 Bauteil B
Montag  (wöchentlich) 10.03.2025 – 28.04.2025 12:00 – 13:30 B 243 Hörsaal; A 5, 6 Bauteil B
Freitag  (Einzeltermin) 14.03.2025 10:15 – 13:30 SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord
Montag  (Einzeltermin) 05.05.2025 12:15 – 13:15
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.

Area Finance

FIN 301 Investments and Asset Pricing (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Lektor(en):
Prof. Dr. Oliver Spalt, Prof. Dr. Erik Theissen, Dr. Thomas Johann, Jiri Tresl Ph.D.
Termin(e):
Dienstag  (wöchentlich) 11.02.2025 – 27.05.2025 08:30 – 10:00 SO 108 Hörsaal; Schloss Schneckenhof Ost
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
FIN 301 Investments and Asset Pricing (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Lektor(en):
Prof. Dr. Oliver Spalt, Prof. Dr. Erik Theissen, Dr. Thomas Johann, Jiri Tresl Ph.D.
Termin(e):
Dienstag  (wöchentlich) 11.02.2025 – 27.05.2025 10:15 – 11:45 SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
FIN 353 Portfolio Management of Digital Assets (Blockseminar)
EN
Kurstyp:
Blockseminar
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Lernziel:
Upon successful completion of this course, students
  • Proficiency in financial products: To be able to describe the functioning of financial markets and identify the roles and interactions of the players. Be able to use financial markets data to implement financial strategies.
  • Manage investments: Successfully build and manage a portfolio of financial products. Be able to Identify and measure financial risk and make an investment decision.
Empfohlene Voraussetzungen:
Prüfungs­leistung:
50% individual assessments, 50% team project report
Lektor(en):
Christina Paul
Termin(e):
Montag  (Einzeltermin) 17.02.2025 13:45 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Dienstag  (Einzeltermin) 18.02.2025 13:45 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Donnerstag  (Einzeltermin) 20.02.2025 13:45 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Montag  (Einzeltermin) 24.02.2025 13:45 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Dienstag  (Einzeltermin) 25.02.2025 13:45 – 17:00 O 148 MVV Hörsaal; Schloss Ostflügel
Mittwoch  (Einzeltermin) 26.02.2025 13:45 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Donnerstag  (Einzeltermin) 27.02.2025 13:45 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Freitag  (Einzeltermin) 28.02.2025 13:45 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Beschreibung:
Investments in digital assets such as cryptocurrencies and tokens (e.g., NFTs) have grown exponentially. This alternate investment class has unique risk and return characteristics. Portfolio diversification dynamics and returns enhancement potential of digital assets for traditional financial assets (stock and bonds) is of particular interest. However, these benefits are not without the risks such as speculative bubbles, higher probabilities of default, and contagion effects. This course provides details of the fundamentals of digital assets pricing, their risk and returns characterise, behavioural anomalies and algorithmic trading strategies. This course provides a solid understanding of technical and portfolio analysis aspects of investing in digital assets. The course gives students a rounded view of the knowledge and skills required to be a successful performer in an asset management operation using digital assets.

Course Outline:
  • Session 1: Introduction to Digital Assets as an Alternate Asset Class
  • Session 2: Behavioural Biases and IPS
  • Session 3: Prepare investment policy statement (IPS) – case study (e-learning)
  • Session 4: Valuation of Digital Assets
  • Session 5: Fundamental of Programming using Python (e-learning)
  • Session 6: Risk and Return of Portfolio with Digital Assets: Theory
  • Session 7: Risk and Return of Portfolio with Digital Assets: Practice using Python
  • Session 8: Technical Indicators and Trading Strategies: Theory
  • Session 9: Technical Analysis: Practice using Python
  • Session 10: Capstone Project
FIN 452 Corporate Governance (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
3.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Lektor(en):
Dr. Leah Zimmerer
Termin(e):
Dienstag  (wöchentlich) 11.02.2025 – 27.05.2025 12:00 – 13:30 O 129 Göhringer Hörsaal; Schloss Ostflügel
Dienstag  (Blocktermin) 13.05.2025 10:00 – 16:00 001 Hörsaal; L 9, 1–2
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
FIN 453 Alternative Investments from an Institutional Investor's Perspective (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
3.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
40
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Lektor(en):
Otto Hörner, Kai Mäckle
Termin(e):
Dienstag  (wöchentlich) 11.02.2025 – 27.05.2025 10:15 – 11:45 O 048 Seminarraum; Schloss Ostflügel
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
FIN 454 Sustainable Investing (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
3.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Lektor(en):
Dr. Hartmut Graf
Termin(e):
Dienstag  (wöchentlich) 11.02.2025 – 27.05.2025 12:00 – 13:30 O 145 Heinrich Vetter Hörsaal; Schloss Ostflügel
Mittwoch  (wöchentlich) 12.02.2025 – 28.05.2025 13:45 – 15:15 O 148 MVV Hörsaal; Schloss Ostflügel
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
FIN 456 A CEO Perspective on ESG (Block­veranstaltung)
EN
Kurstyp:
Block­veranstaltung
ECTS:
3.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Lektor(en):
Prof. Dr. Oliver Spalt, Dr. Uwe Schroeder-Wildberg
Termin(e):
Donnerstag  (Einzeltermin) 20.03.2025 09:00 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Freitag  (Einzeltermin) 21.03.2025 09:00 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Freitag  (Einzeltermin) 28.03.2025 09:00 – 17:00 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Beschreibung:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.

Area Information Systems

IS 301 Foundations of Information Systems (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Lektor(en):
Prof. Dr. Hartmut Höhle, Jan Schilpp
Termin(e):
Donnerstag  (wöchentlich) 13.02.2025 – 29.05.2025 12:00 – 13:30 SO 108 Hörsaal; Schloss Schneckenhof Ost
Beschreibung:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
IS 401 Integrated Information Systems (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
6.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Lektor(en):
Prof. Dr. Armin Heinzl, Dr. André Halckenhäußer, Luis Oberste
Termin(e):
Donnerstag  (wöchentlich) 13.02.2025 – 27.03.2025 13:45 – 17:00 SO 108 Hörsaal; Schloss Schneckenhof Ost
Donnerstag  (Einzeltermin) 27.02.2025 08:30 – 11:45 SO 108 Hörsaal; Schloss Schneckenhof Ost
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
Wirtschafts­informatik III: Development and Management of Information Systems (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
6.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Lernziel:
In order to be able to deal with these challenges, the “Development and Management of Information Systems” course is designed to introduce students to the various stages of the life cycle of an IS. Starting with the initial idea and conception of a system, the course will cover the process from development to introduction and, finally, application and value creation. In doing so, students will get to know the various entities and roles involved in IS development and management.
The primary objective of the course is to enable students to play a vital role at the intersection of technical and business issue, being able to bridge the gap between a company’s end users and IT experts. In doing so, they shall understand that IS trans­cend mere technological artifacts but constitute complex socio-technical phenomena.
To support students in their learning, the course will offer a basic introduction to the IS phenomenon, system types, and roles involved in development, introduction, management, and use of IS. Subsequently, each of these phases will be looked at in greater detail. For each phase, both the processes as well as at the contents of each domain will be introduced and discussed. Beyond the presentation of basic concepts, methods, and theories, the course will also provide students with opportunities to extend and practice their theoretical knowledge with interactive elements, an industry speaker, and a case study.
Empfohlene Voraussetzungen:
Prüfungs­leistung:
Written exam (30%) (90 Minuten)
Case study write-up (70%)
Beschreibung:
During the last decades we witnessed a growing importance of Information Systems (IS) in the business world along with faster and faster innovation cycles. A case in point is the growing IS-related expenditure of corporations, forecasted to total EUR 2.63 trillion in 2012 – a 4.7% growth over 2011 (Gartner 2013). Ranging from the enrichment of routine working tasks (i.e., employee portals to integrate disparate applications, data, and processes (Daniel and White 2005)) to the e-enabled integration of entire business eco-systems (e.g., platform-based integration of supply chains (e.g., Kroenke 2010)), IS have become a vital backbone of businesses.
Consequently, the ability to use IS in a way supporting the overall value proposition of a corporation has become a central success determinant for many firms. Accordingly, the “Development and Management of Information Systems” course is designed to introduce students to the nature, role, and potentials of IS in corporations and enable them to serve as a meaningful interface between technology and business.
Once filling this role in a business context, the future IS professionals are likely to be facing two major trends: the increasing industrialization of IS (Brenner et al. 2007; Daberkow and Radtke 2008; Walter et al. 2007) and a shift towards service-orientation in IT organizations and processes (Hochstein et al. 2005; Roewekamp 2007). This brings about challenges such as, among others, managing the trade-off between efficient execution and effective offering or recognizing and mitigating conflicting expectations and goals among the many entities (i.e., software producers, consultants, corporate users, customers) and roles (i.e., business professionals, technical staff, corporate management) involved in an IS.
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.

Area Management

MAN 351 Design Thinking & Corporate Hacker (Blockseminar)
EN
Kurstyp:
Blockseminar
ECTS:
6.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Lernziel:
By the end of this course, students will be able to:

Develop an entrepreneurial/intrapreneurial project
•    Apply entrepreneurial tools and methods to organise and execute a project or activity effectively.
•    Define and develop a viable business model to establish a new business or initiate a new activity, whether independently as an entrepreneur or within an existing organisation as an intrapreneur. Identify market opportunities, secure resources, and create a sustainable growth and innovation strategy.

Innovate to address needs or expectations
•    Create innovative designs or generate original combinations of ideas to meet specific needs or expectations.
•    Use creative ideas to develop actionable plans.
•    Implement new products, processes, or methods into organisational practices to respond to market demands.

Identify and analyse target expectations
•    Gather and analyse data to understand user behaviour and preferences for products or services. Build or Adapt Product and Service Offerings
•    Design products or services that align with the needs and expectations of target markets.
•    Modify existing products or services to adapt to evolving target needs and market characteristics.
Empfohlene Voraussetzungen:
Literatur:
  • Burnett, B., & Evans, D. (2023). *Designing your life: How to build a well-lived, joyful life*. Knopf.
  • Center for Building a Culture of Empathy. (n.d.). *HCD 4 Manuals*. Retrieved January 21, 2015, from http://cultureofempathy.com/Projects/Workshop/Development/index04.htm
  • IDEO. (n.d.). *Mindsets*. Retrieved January 21, 2015, from http://www.designkit.org/mindsets
  • InnoCentive. (n.d.). *Challenges*. Retrieved January 21, 2015, from https://www.innocentive.com/ar/challenge/browse
  • Jackson, J. (2013, March 10). *Hacking the classroom: Beyond design thinking*. Retrieved January 21, 2015, from https://usergeneratededucation.wordpress.com/2013/03/11/hacking-the-classroom-beyond-design-thinking
  • Kelley, T., & Kelley, D. (n.d.). *Creative confidence*. Retrieved January 21, 2015, from http://www.creativeconfidence.com/
  • Lewrick, M., Link, P., & Leifer, L. (2023). *The design thinking playbook: Mindful digital trans­formation of teams, products, services, businesses and eco­systems*. Wiley.
  • Nesta. (n.d.). *Development impact and you*. Retrieved January 21, 2015, from http://diytoolkit.org/
  • Norman, D. (2023). *Emotional design: Why we love (or hate) everyday things*. Basic Books.
  • Schneier, B. (2023). *A hacker’s mind: How the powerful bend society’s rules, and how to bend them back*. W. W. Norton.
  • Stanford d.school. (n.d.). *Our point of view*. Retrieved January 21, 2015, from http://dschool.stanford.edu/our-point-of-view/
  • Linkner, J. (2017). *Hacking innovation: The new growth model from the sinister world of hackers*. Hyperion.
Prüfungs­leistung:
50% individual assessments, 50% team project
Lektor(en):
Christina Paul
Termin(e):
Montag  (Einzeltermin) 19.05.2025 08:30 – 11:45 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Dienstag  (Einzeltermin) 20.05.2025 08:30 – 11:45 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Mittwoch  (Einzeltermin) 21.05.2025 08:30 – 11:45 O 142 Engelhorn Hörsaal; Schloss Ostflügel
Donnerstag  (Einzeltermin) 22.05.2025 08:30 – 11:45 O 129 Göhringer Hörsaal; Schloss Ostflügel
Freitag  (Einzeltermin) 23.05.2025 08:30 – 11:45 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Montag  (Einzeltermin) 26.05.2025 08:30 – 11:45 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Dienstag  (Einzeltermin) 27.05.2025 08:30 – 13:30 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Freitag  (Einzeltermin) 30.05.2025 09:45 – 11:45 008.1 Seminarraum; B 6, 30–32 Bauteil E-F
Beschreibung:
Design thinking is a multidisciplinary and cross-cutting subject in all business disciplines, including marketing. This course aims to give students a deep understanding of design thinking methodologies and how to apply them to develop practical solutions and innovative product and service ideas. The course will use design thinking strategies from a holistic, human-centred design and collaborative perspective. Students will develop skills as researchers, strategists, observers, and storytellers through individual critical thinking, individual assignments, and cooperative challenges. They will then apply what they have learned to a challenge, exploring innovative and creative ways to make a social and tangible impact on their challenge.
The significance of design thinking for Corporate Hackers is its ability to disrupt traditional problem-solving approaches and cultivate a mindset of agility and innovation within organisations. Corporate Hackers utilise design thinking to question the established norm, bringing about rapid and substantial change by employing empathy, creativity, and human-centred approaches. By incorporating these methodologies, students will devise solutions and serve as catalysts for change within businesses, positioning themselves to navigate intricate environments and expedite business trans­formation.
Students should have a collaborative and multidisciplinary mindset, a specific interest in design thinking with a human-centred approach, and the ability to combine empathy and creativity/innovation to generate solutions.
MAN 401 Organization and Human Resource Management (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Lektor(en):
Prof. Dr. Karin Hoisl, Prof. Dr. Torsten Biemann
Termin(e):
Dienstag  (Einzeltermin) 11.02.2025 13:45 – 15:15 UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude
Dienstag  (Einzeltermin) 18.02.2025 13:45 – 15:15 UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude
Dienstag  (Einzeltermin) 25.02.2025 13:45 – 15:15 UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude
Dienstag  (Einzeltermin) 04.03.2025 13:45 – 15:15 UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude
Dienstag  (Einzeltermin) 11.03.2025 13:45 – 15:15 UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude
Dienstag  (Einzeltermin) 18.03.2025 13:45 – 15:15 UMA-ZOOM-AUDIMAX-01; Virtuelles Gebäude
Dienstag  (wöchentlich) 25.03.2025 – 27.05.2025 13:45 – 15:15 SO 108 Hörsaal; Schloss Schneckenhof Ost
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
MAN 451 Einführung in das Nonprofit Management (Vorlesung)
DE
Kurstyp:
Vorlesung
ECTS:
3.0
Kurs geeignet für:
Bachelor
Kurssprache:
deutsch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Lektor(en):
Prof. Dr. Bernd Helmig
Termin(e):
Dienstag  (wöchentlich) 18.03.2025 – 20.05.2025 13:45 – 15:15 O 148 MVV Hörsaal; Schloss Ostflügel
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
MAN 458 Crowdfunding for Ecological Entrepreneur­ship (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
3.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Lektor(en):
Dr. Baris Istipliler
Termin(e):
Montag  (Einzeltermin) 03.03.2025 09:00 – 18:00
Dienstag  (Einzeltermin) 04.03.2025 09:00 – 18:00
Donnerstag  (Einzeltermin) 15.05.2025 09:00 – 16:00 001 Hörsaal; L 9, 1–2
Beschreibung:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
Management für Nebenfach­studierende (Vorlesung)
DE
Kurstyp:
Vorlesung
ECTS:
6
Kurs geeignet für:
Bachelor
Kurssprache:
deutsch
SWS 1:
2
Teilnahme:
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Lektor(en):
Prof. Dr. Bernd Helmig
Termin(e):
Montag  (wöchentlich) 10.02.2025 – 26.05.2025 17:15 – 18:45 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude
Beschreibung:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.

Area Marketing

MKT 301 Marketing I (Vorlesung)
DE
Kurstyp:
Vorlesung
ECTS:
6.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
deutsch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.

Timely registration required for the Case Study (takes place within Exercise class). Further information on registration will be available in the first lecture of the semester.
Lektor(en):
Aline Lanzrath
Termin(e):
Dienstag  (wöchentlich) 11.02.2025 – 27.05.2025 12:00 – 13:30 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
MKT 351 Marketing Management Decisions (Blockseminar)
EN
Kurstyp:
Blockseminar
ECTS:
6.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Lernziel:
This course has two specific learning objectives:

1. Develop an appreciation for the inherently strategic nature of marketing function and for the role marketing decisions play in corporate and business strategy.

2. Strengthen your ability to justify and support your marketing decisions through relevant information acquisition and analysis.
Literatur:
Background reading:
Homburg, Christian, Sabine Kuester, and Harley Krohmer (2013), Marketing Management – A Contemporary Perspective, McGraw-Hill, London.

The book is available for purchase at regular and online bookstores. Further, the Mannheim University Library holds a number of copies for rent.
Prüfungs­leistung:
Form of Assesment:

Final Exam (individual grade) 100%
The participants will sit a 60 minutes closed-book, closed-notes in-class exam. Further information on the exam structure and exemplary exam questions will be provided during the lecture.
Lektor(en):
Guzi Huang
Termin(e):
Dienstag  (Blocktermin) 01.04.2025 – 03.04.2025 09:00 – 17:00 001 Hörsaal; L 9, 1–2
Beschreibung:
This course investigates marketing from a managerial perspective, focusing on the planning and development of strategic marketing programs. Marketing concepts will be discussed and students will learn how to design the marketing mix.
This course has two specific learning objectives:
1. Develop an appreciation for the inherently strategic nature of marketing function and for the role marketing decisions play in corporate and business strategy.
2. Strengthen your ability to justify and support your marketing decisions through relevant information acquisition and analysis.

The contents of the course are broken down into five modules:
1. Establishing Value-Based Marketing Principles – Methods to Compete (Part 1 and Part 2)
2. Organising the Market – Which Markets to Compete in
3. Organising the Market – Which Segments to Compete in
4. Managing the Market – How to Compete with Brand, Product and Price (Part 1 and Part 2)
5. Managing the Market – How to Compete with Placement and Promotion (Part 1 and Part 2)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
MKT 352 Social Media Marketing (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
4
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Lernziel:
In this course we will focus on the following:
1. Why social medium has become important for the future of business
2. How can social media marketing strategies be constructed and implemented
3. What changes in the corporate culture are required
4. The limitations of social media marketing
5. Measuring the effectiveness of social media strategies
This course requires you to modify the current marketing strategies such as segmentation, targeting, and positioning. We will learn how the traditional business model of mass production of communication is meaningless and irrelevant in social networks.
Empfohlene Voraussetzungen:
Prüfungs­leistung:
Final Exam (70%), Case Study (30%)
Lektor(en):
Prof. Dr. Florian Kraus, Ewelina Bartella
Termin(e):
Mittwoch  (Einzeltermin) 07.05.2025 12:00 – 15:30 001 Hörsaal; L 9, 1–2
Freitag  (Einzeltermin) 09.05.2025 12:00 – 15:30 001 Hörsaal; L 9, 1–2
Montag  (Einzeltermin) 12.05.2025 12:00 – 15:30 001 Hörsaal; L 9, 1–2
Mittwoch  (Einzeltermin) 14.05.2025 12:00 – 15:30 001 Hörsaal; L 9, 1–2
Freitag  (Einzeltermin) 16.05.2025 12:00 – 15:30 001 Hörsaal; L 9, 1–2
Beschreibung:
In this course we will focus on the following:
  • Why social medium has become important for the future of business
  • How can social media marketing strategies be constructed and implemented
  • What changes in the corporate culture are required
  • The limitations of social media marketing
  • Measuring the effectiveness of social media strategies
This course requires you to modify the current marketing strategies such as segmentation, targeting, and positioning. We will learn how the traditional business model of mass production of communication is meaningless and irrelevant in social networks.
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
MKT 401 Strategic Marketing and Marketing in Specific Industry Contexts (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
6.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.

Students need to attend and pass one simulation session to be admitted to the exam and be able to pass the course. Further information will follow during the lecture.
Lektor(en):
Prof. Dr. Sabine Kuester, Lukas Miedzinski, Alexander Rupertus
Termin(e):
Montag  (wöchentlich) 10.02.2025 – 17.03.2025 13:45 – 15:15 SO 108 Hörsaal; Schloss Schneckenhof Ost
Mittwoch  (wöchentlich) 12.02.2025 – 19.03.2025 12:00 – 13:30 SO 108 Hörsaal; Schloss Schneckenhof Ost
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
MKT 450 Marketing Communications (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
3.0
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Lektor(en):
Ann-Kathrin Polenz, Prof. Dr. Florian Kraus, Ewelina Bartella
Termin(e):
Freitag  (wöchentlich) 14.02.2025 – 21.03.2025 10:15 – 13:30 SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord
⚠ Freitag  (Einzeltermin) 02.05.2025 12:30 – 13:30
Achtung: Einzeltermine in den mit markierten Terminreihen haben sich geändert. Bitte informieren Sie sich im Portal über die Details.
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.

Area Operations Management

OPM 450 Business Analytics for Informed Decision-Making in Operations Management (Vorlesung mit Übung)
EN
Kurstyp:
Vorlesung mit Übung
ECTS:
3.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
SWS 1:
2
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course does not have limited capacity. Registration via Portal2 will be possible from 15 January 2025.
Lektor(en):
Prof. Dr. Cornelia Schön-Peterson, Roderic Weber
Termin(e):
Mittwoch  (wöchentlich) 12.02.2025 – 02.04.2025 10:15 – 13:30 O 145 Heinrich Vetter Hörsaal; Schloss Ostflügel
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)
Weitere Informationen
1 SWS geben die Dauer eines Kurses an, der wöchentlich während eines Semesters angeboten wird. Eine SWS entspricht 45 Minuten.
OPM 452 Processes and Strategies of Negotiation (Vorlesung)
EN
Kurstyp:
Vorlesung
ECTS:
3.0 (Modul/e)
Kurs geeignet für:
Bachelor
Kurssprache:
englisch
Teilnahme:
Präsenz live
Registrierungs­informationen:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (15 January – 6 February 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Empfohlene Voraussetzungen:
Lektor(en):
Prof. Dr. Christoph Bode
Termin(e):
Freitag  (Einzeltermin) 14.02.2025 08:30 – 13:30 SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord
Freitag  (Einzeltermin) 21.02.2025 08:30 – 13:30 SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord
Freitag  (Einzeltermin) 28.02.2025 08:30 – 13:30 SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord
Freitag  (Einzeltermin) 07.03.2025 08:30 – 13:30 SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord
Freitag  (Einzeltermin) 11.04.2025 08:30 – 10:00
Beschreibung:
Please find a detailed course description via the following link:
Modulkatalog Bachelor BWL | Universität Mannheim (uni-mannheim.de)

Zusätzliche Kurse (nicht area­spezifisch/Softskills)

Derzeit keine Veranstaltungen verfügbar.

Contact Business School

Christina Paul, M.A.

Christina Paul, M.A. (sie/ihr)

Managerin Internationale Angelegenheiten & Betreuung Austausch­studierende (Incoming)
Universität Mannheim
Dekanat BWL
Schloss – Raum EO 393 (3. OG)
68161 Mannheim
Sprechstunde:
Bitte buchen Sie einen Sprechstundentermin über: https://www.bwl.uni-mannheim.de/online-beratung/christina-paul