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If you are a Bachelor's student: You can choose your business courses from the bachelor's level courses only. Master's level courses are usually not open to Bachelor/
If you are a Master's/MBA student: You can choose Business courses from all master's level courses. Should your home university allow you to take selected bachelor's level courses, those are of course also open to you.
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Area Accounting and Taxation
ACC 300 Introduction to Financial Accounting (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Date(s):
| Wednesday (weekly) | 03.09.2025 – 03.12.2025 | 10:15 – 11:45 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
| Tuesday (single date) | 18.11.2025 | 08:30 – 10:00 | SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
ACC 300 Introduction to Financial Accounting (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
On-campus and online, live
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Date(s):
| Wednesday (weekly) | 03.09.2025 – 03.12.2025 | 12:00 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
| Tuesday (single date) | 18.11.2025 | 10:15 – 11:45 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
ACC 300 Introduction to Financial Accounting (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Date(s):
| Thursday (weekly) | 04.09.2025 – 04.12.2025 | 12:00 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
ACC 300 Introduction to Financial Accounting (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Date(s):
| Thursday (weekly) | 04.09.2025 – 04.12.2025 | 13:45 – 15:15 | O 135 Saal der starken Marken Hörsaal; Schloss Ostflügel |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
ACC 303 Financial Accounting I: Jahres- und Konzernabschluss (Lecture)
DE
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
2
Attendance:
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Prof. Dr. Jens Wüstemann, Franziska Büchner
Date(s):
| Tuesday (weekly) | 02.09.2025 – 02.12.2025 | 15:30 – 17:00 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
ACC 351 International Accounting (Lecture w/
EN
Course type:
Lecture w/
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (August 15 – August 28, 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Examination achievement:
Grading is based on a final exam (100%).
The final exam is expected to take 60 minutes.
Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
The final exam is expected to take 60 minutes.
Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
Instructor(s):
Dr. Christoph Hütten, Franziska Büchner
Date(s):
| Friday (single date) | 12.09.2025 | 08:30 – 11:45 | O 133 KPMG Hörsaal; Schloss Ostflügel |
| Friday (single date) | 19.09.2025 | 08:30 – 11:45 | O 133 KPMG Hörsaal; Schloss Ostflügel |
| Friday (single date) | 26.09.2025 | 08:30 – 11:45 | O 133 KPMG Hörsaal; Schloss Ostflügel |
| Friday (single date) | 07.11.2025 | 08:30 – 11:45 | O 133 KPMG Hörsaal; Schloss Ostflügel |
Description:
The lecture is taught by Dr. Hütten, Chief Accounting Officer at SAP AG, Walldorf. The exercise class is taught by Dr. Sessar from SAP AG in Walldorf.
In response to the globalisation of the world’s capital markets the language of communicating financial information to these capital markets is experiencing a similar globalisation: Since 2001, almost 120 countries have required or permitted the use of International Financial Reporting Standards (IFRS). Thus, the world may not be far away from realising the vision of a global set of accounting standards. In such an environment being knowledgeable about IFRS is nearly as important for a business professionals as English language skills.
This course introduces you to the framework, concepts, and processes associated with international financial reporting. You will learn how IFRS are developed and used around the world. You will also examine fundamental IFRS requirements and will exercise their application in practice. Thus, the course shall enable you to understand financial statements prepared under IFRS and apply IFRS accounting and disclosure requirements to a wide range of scenarios.
In response to the globalisation of the world’s capital markets the language of communicating financial information to these capital markets is experiencing a similar globalisation: Since 2001, almost 120 countries have required or permitted the use of International Financial Reporting Standards (IFRS). Thus, the world may not be far away from realising the vision of a global set of accounting standards. In such an environment being knowledgeable about IFRS is nearly as important for a business professionals as English language skills.
This course introduces you to the framework, concepts, and processes associated with international financial reporting. You will learn how IFRS are developed and used around the world. You will also examine fundamental IFRS requirements and will exercise their application in practice. Thus, the course shall enable you to understand financial statements prepared under IFRS and apply IFRS accounting and disclosure requirements to a wide range of scenarios.
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
TAX 303 Taxation I: Unternehmensbesteuerung (Lecture)
DE
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Examination achievement:
Elaboration of a case study/
Instructor(s):
Prof. Dr. Christoph Spengel
Date(s):
| Wednesday (weekly) | 03.09.2025 – 03.12.2025 | 12:00 – 13:30 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
| Wednesday (single date) | 03.09.2025 | 15:30 – 17:00 | SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Area Finance
CC 302 / CC 303 Finanzmathematik / Quantitative Methoden EINFÜHRUNG (Introductory course)
DE
Course type:
Introductory course
ECTS:
3.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Attendance:
Live & on-campus
Instructor(s):
Prof. Dr. Cornelia Schön-Peterson, Prof. Dr. Simon Rother
Date(s):
| Monday (single date) | 01.09.2025 | 19:00 – 20:30 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
CC 302 / CC 303 Finanzmathematik / Quantitative Methoden EINFÜHRUNG (Introductory course)
DE
Course type:
Introductory course
ECTS:
3.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Attendance:
Live & on-campus
Instructor(s):
Prof. Dr. Simon Rother, Prof. Dr. Cornelia Schön-Peterson
Date(s):
| Tuesday (single date) | 02.09.2025 | 12:00 – 13:30 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
CC 302 Finanzmathematik VL (Lecture)
DE
Course type:
Lecture
ECTS:
3.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
1
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Prof. Dr. Simon Rother
Date(s):
| Thursday (weekly) | 11.09.2025 – 16.10.2025 | 13:45 – 15:15 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
CC 302 Finanzmathematik VL (Lecture)
DE
Course type:
Lecture
ECTS:
3.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
1
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Prof. Dr. Simon Rother
Date(s):
| Thursday (weekly) | 11.09.2025 – 16.10.2025 | 17:15 – 18:45 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
CC 303 Quantitative Methods (Lecture)
DE
Course type:
Lecture
ECTS:
3.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
1
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Jan-Hendrik Büscher, Prof. Dr. Cornelia Schön-Peterson
Date(s):
| Thursday (weekly) | 23.10.2025 – 04.12.2025 | 13:45 – 15:15 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
CC 303 Quantitative Methods (Lecture)
DE
Course type:
Lecture
ECTS:
3.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
1
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Jan-Hendrik Büscher, Prof. Dr. Cornelia Schön-Peterson
Date(s):
| Thursday (weekly) | 23.10.2025 – 04.12.2025 | 17:15 – 18:45 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
CC 303 Quantitative Methods (Lecture)
DE
Course type:
Lecture
ECTS:
3.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
1
Attendance:
Online, recorded
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Prof. Dr. Cornelia Schön-Peterson
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
FIN 366 Household Finance (Lecture)
EN
Course type:
Lecture
ECTS:
2.0
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (August 15 – August 28, 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Examination achievement:
Final exam (90 minutes). Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
Instructor(s):
Prof. Dr. Tabea Bucher-Koenen
Date(s):
| Monday (weekly) | 01.09.2025 – 01.12.2025 | 13:45 – 15:15 | O 129 Göhringer Hörsaal; Schloss Ostflügel |
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
FIN 401 Corporate Finance and Risk Management (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Instructor(s):
Prof. Ph. D. Ernst Maug, Prof. Dr. Stefan Rünzi
Date(s):
| Tuesday (weekly) | 02.09.2025 – 02.12.2025 | 08:30 – 10:00 | EO 145 Hörsaal (Bürgerhörsaal); Schloss Ehrenhof Ost |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
FIN 401 Corporate Finance and Risk Management (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Instructor(s):
Prof. Ph. D. Ernst Maug, Prof. Dr. Stefan Rünzi
Date(s):
| Tuesday (weekly) | 02.09.2025 – 02.12.2025 | 10:15 – 11:45 | EO 145 Hörsaal (Bürgerhörsaal); Schloss Ehrenhof Ost |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
FIN 401 Corporate Finance and Risk Management (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Instructor(s):
Prof. Ph. D. Ernst Maug, Prof. Dr. Stefan Rünzi
Date(s):
| Tuesday (weekly) | 02.09.2025 – 02.12.2025 | 13:45 – 15:15 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Finanzwirtschaft (Lecture w/
DE
Course type:
Lecture w/
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
3
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Instructor(s):
Dr. Thomas Johann
Date(s):
| Monday (weekly) | 01.09.2025 – 01.12.2025 | 13:45 – 16:00 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Finanzwirtschaft (Lecture w/
DE
Course type:
Lecture w/
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
3
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Instructor(s):
Dr. Thomas Johann
Date(s):
| Monday (weekly) | 01.09.2025 – 01.12.2025 | 16:30 – 18:45 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Finanzwirtschaft (Lecture w/
DE
Course type:
Lecture w/
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
3
Attendance:
Online, recorded
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Please note that this lecture is accompanied by a tutorial, you can register for it via Portal2.
Instructor(s):
Dr. Thomas Johann
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Area Information Systems
Integrated Information Systems (Wifo) (Lecture)
EN
Course type:
Lecture
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Learning target:
After attending the lecture, exercises and tutorials students are able to:
- model complex business processes based on popular modelling techniques
- discuss the requirements, characteristics and effects of integrated information systems in industrial companies, including complex process interdependencies
- complete basic tasks from different functional areas in a wide-spread integrated information system.
Recommended requirement:
Examination achievement:
Klausur (90 Minuten)
Instructor(s):
Prof. Dr. Armin Heinzl, Dr. André Halckenhäußer
Date(s):
| Friday (weekly) | 17.10.2025 – 05.12.2025 | 10:15 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Description:
This course first outlines the basics of data and business process modelling based on wide-spread approaches such as entity relationship diagrams, event-driven process chains (EPC), and business process model and notation (BPMN). The remainder of the course then focuses on the use and purpose of integrated information systems across different functional areas in industrial companies. Finally, basics of management support systems such as business intelligence systems are addressed.
- Business Process Modelling
-
Application Systems in
- Research and Development
- Marketing and Sales
- Procurement and Warehousing
- Production
- Shipping and Customer Service
- Finance, Accounting, HR
- Planning and Control Systems
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Business Informatics I: Introduction and Foundations (Lecture)
DE
Course type:
Lecture
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
2
Attendance:
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Learning target:
Anhand der Vorlesung sollen Sie erlernen, dass Wirtschaftsinformatik mehr als die Nutzung von Informationstechnik ist. Die Inhalte werden Sie im weiteren Verlauf Ihres Studiums sowie bei der Verwertung des erlernten Wissens in ihrer Bachelorarbeit nutzenbringend verwerten können.
Recommended requirement:
Examination achievement:
80% Schriftliche Klausur (90 Minuten)
20% Gruppenarbeit
20% Gruppenarbeit
Instructor(s):
Prof. Dr. Armin Heinzl, Tobias Maier, Dr. Luis Oberste, Felix Ott
Date(s):
| Friday (weekly) | 05.09.2025 – 10.10.2025 | 10:15 – 13:30 | SN 169 Röchling Hörsaal; Schloss Schneckenhof Nord |
Description:
Die Vorlesung Wirtschaftsinformatik I vermittelt die Fundamente der Wirtschaftsinformatik als wissenschaftliche Disziplin. Im Rahmen einer Einführung werden unter anderem der Gegenstand, der Wissenschaftscharakter, die Forschungsziele, -theorien, und -methoden sowie Nachbardisziplinen und ein Ländervergleich behandelt. Im Rahmen der Grundlegung werden zentrale Inhalte wie Informationsbedarf, Informationsverhalten, Informationssystem, Informationsinfrastruktur, Benutzerverhalten, Aspekte einer Entwurfslehre und Inhalte der Evaluationsforschung vermittelt.
Bitte klicken Sie hier für weitere Informationen.
Bitte klicken Sie hier für weitere Informationen.
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Business Informatics III: Development and Management of Information Systems (Lecture)
EN
Course type:
Lecture
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Learning target:
In order to be able to deal with these challenges, the “Development and Management of Information Systems” course is designed to introduce students to the various stages of the life cycle of an IS. Starting with the initial idea and conception of a system, the course will cover the process from development to introduction and, finally, application and value creation. In doing so, students will get to know the various entities and roles involved in IS development and management.
The primary objective of the course is to enable students to play a vital role at the intersection of technical and business issue, being able to bridge the gap between a company’s end users and IT experts. In doing so, they shall understand that IS transcend mere technological artifacts but constitute complex socio-technical phenomena.
To support students in their learning, the course will offer a basic introduction to the IS phenomenon, system types, and roles involved in development, introduction, management, and use of IS. Subsequently, each of these phases will be looked at in greater detail. For each phase, both the processes as well as at the contents of each domain will be introduced and discussed. Beyond the presentation of basic concepts, methods, and theories, the course will also provide students with opportunities to extend and practice their theoretical knowledge with interactive elements, an industry speaker, and a case study.
The primary objective of the course is to enable students to play a vital role at the intersection of technical and business issue, being able to bridge the gap between a company’s end users and IT experts. In doing so, they shall understand that IS transcend mere technological artifacts but constitute complex socio-technical phenomena.
To support students in their learning, the course will offer a basic introduction to the IS phenomenon, system types, and roles involved in development, introduction, management, and use of IS. Subsequently, each of these phases will be looked at in greater detail. For each phase, both the processes as well as at the contents of each domain will be introduced and discussed. Beyond the presentation of basic concepts, methods, and theories, the course will also provide students with opportunities to extend and practice their theoretical knowledge with interactive elements, an industry speaker, and a case study.
Recommended requirement:
Examination achievement:
Written exam (30%) (90 Minuten)
Case study write-up (70%)
Case study write-up (70%)
Instructor(s):
Prof. Dr. Hartmut Höhle
Date(s):
| Thursday (weekly) | 04.09.2025 – 04.12.2025 | 12:00 – 13:30 | O 148 MVV Hörsaal; Schloss Ostflügel |
Description:
During the last decades we witnessed a growing importance of Information Systems (IS) in the business world along with faster and faster innovation cycles. A case in point is the growing IS-related expenditure of corporations, forecasted to total EUR 2.63 trillion in 2012 – a 4.7% growth over 2011 (Gartner 2013). Ranging from the enrichment of routine working tasks (i.e., employee portals to integrate disparate applications, data, and processes (Daniel and White 2005)) to the e-enabled integration of entire business eco-systems (e.g., platform-based integration of supply chains (e.g., Kroenke 2010)), IS have become a vital backbone of businesses.
Consequently, the ability to use IS in a way supporting the overall value proposition of a corporation has become a central success determinant for many firms. Accordingly, the “Development and Management of Information Systems” course is designed to introduce students to the nature, role, and potentials of IS in corporations and enable them to serve as a meaningful interface between technology and business.
Once filling this role in a business context, the future IS professionals are likely to be facing two major trends: the increasing industrialization of IS (Brenner et al. 2007; Daberkow and Radtke 2008; Walter et al. 2007) and a shift towards service-orientation in IT organizations and processes (Hochstein et al. 2005; Roewekamp 2007). This brings about challenges such as, among others, managing the trade-off between efficient execution and effective offering or recognizing and mitigating conflicting expectations and goals among the many entities (i.e., software producers, consultants, corporate users, customers) and roles (i.e., business professionals, technical staff, corporate management) involved in an IS.
Consequently, the ability to use IS in a way supporting the overall value proposition of a corporation has become a central success determinant for many firms. Accordingly, the “Development and Management of Information Systems” course is designed to introduce students to the nature, role, and potentials of IS in corporations and enable them to serve as a meaningful interface between technology and business.
Once filling this role in a business context, the future IS professionals are likely to be facing two major trends: the increasing industrialization of IS (Brenner et al. 2007; Daberkow and Radtke 2008; Walter et al. 2007) and a shift towards service-orientation in IT organizations and processes (Hochstein et al. 2005; Roewekamp 2007). This brings about challenges such as, among others, managing the trade-off between efficient execution and effective offering or recognizing and mitigating conflicting expectations and goals among the many entities (i.e., software producers, consultants, corporate users, customers) and roles (i.e., business professionals, technical staff, corporate management) involved in an IS.
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Area Management
MAN 301 Strategic and International Management (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Instructor(s):
Prof. Dr. Michael Woywode, Elisa Sauerbier, Kai Frömsdorf, Dr. Baris Istipliler
Date(s):
| Monday (weekly) | 01.09.2025 – 01.12.2025 | 12:00 – 13:30 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
MAN 350 Sustainable Strategies for Business and Society: Navigating the Triple Bottom Line (Intensive seminar)
EN
Course type:
Intensive seminar
ECTS:
4.0
Course suitable for:
Bachelor
Language of instruction:
English
Attendance:
Live & on-campus
Registration procedure:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (August 15 – August 28, 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Literature:
Some of the readings that you may find of value for this project include the following.
|
Examination achievement:
Group presentation (100%)
Instructor(s):
Christina Paul
Date(s):
| Monday (single date) | 20.10.2025 | 13:45 – 17:00 | |
| Tuesday (single date) | 21.10.2025 | 08:30 – 11:45 | |
| Wednesday (single date) | 22.10.2025 | 08:30 – 11:45 | 001 Hörsaal; L 9, 1–2 |
| Monday (single date) | 27.10.2025 | 08:30 – 11:45 | 001 Hörsaal; L 9, 1–2 |
| Tuesday (single date) | 28.10.2025 | 08:30 – 11:45 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
| Thursday (single date) | 30.10.2025 | 08:30 – 11:45 | 001 Hörsaal; L 9, 1–2 |
Description:
We are the wealthiest and healthiest generation in the history of the planet. Unfortunately, we could also be the last generation that enjoys this level of health and wealth. Capitalism is in many ways responsible for much of our wealth and longevity, but it also underlines the ecological crisis that we are experiencing.
While many may regard environmental sustainability as aimed at conservation of nature, it is in reality paramount for the survival of humanity as a species, and ultimately too for the survival of business.
How should business react to the impeding ecological crisis that we face? What does sustainable and regenerative businesses look like? What role does business play in shaping an eco-friendlier future. This module investigates what people and businesses can do to co-create a better world.
Outline:
- Session 1: Introduction
- Session 2: Human behaviour & policy mechanisms
- Session 3: Business risk & corporate legitimacy
- Session 4: Business opportunity & sustainability in strategy
- Session 5: Environmental coopetition & value creation
- Session 6: Group presentations
MAN 352 Human Resources Management (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Please note that this lecture is accompanied by an exercise class, you can register for it via Portal2.
Learning target:
The students
...understand the role of human resource management in organizations
...learn to evaluate methods of personnel selection and development
...understand the basics of job design
…understand advantages and disadvantages of different forms of pay and benefit
…become acquainted with current issues in human resource management
Besides the lecture, teaching assistants offer a bi-weekly 90 minutes exercise class. The exercise classes' goal is the repetition and expansion of the knowledge students acquire in the lecture. To reach that goal the exercise class will offer a mixture of additional knowledge, exercises, and an interactive element, which will improve the ability of knowledge exchange and self-dependent work in small groups.
...understand the role of human resource management in organizations
...learn to evaluate methods of personnel selection and development
...understand the basics of job design
…understand advantages and disadvantages of different forms of pay and benefit
…become acquainted with current issues in human resource management
Besides the lecture, teaching assistants offer a bi-weekly 90 minutes exercise class. The exercise classes' goal is the repetition and expansion of the knowledge students acquire in the lecture. To reach that goal the exercise class will offer a mixture of additional knowledge, exercises, and an interactive element, which will improve the ability of knowledge exchange and self-dependent work in small groups.
Literature:
Noe, R. A., Hollenbeck, J. R., Gerhart, B. A., & Wright, P. M. (2016). Fundamentals of Human Resource Management (6th revised edition). McGraw Hill Higher Education.
Examination achievement:
Final exam (4 ECTS) + Assignments (+2 ECTS; mandatory for incoming and business education students only).
Please note that law students have to take the final exam and can earn 4 ECTS only. Incoming and business education students also (besides the final exam) have to work on several assignments during the semester and earn 6 ECTS.
In order to pass this course successfully, the student has to reach at least an overall grade of 4.0.
Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
Please note that law students have to take the final exam and can earn 4 ECTS only. Incoming and business education students also (besides the final exam) have to work on several assignments during the semester and earn 6 ECTS.
In order to pass this course successfully, the student has to reach at least an overall grade of 4.0.
Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
Instructor(s):
Prof. Dr. Torsten Biemann
Date(s):
| Tuesday (weekly) | 02.09.2025 – 02.12.2025 | 15:30 – 17:00 | SN 163 Manfred Lautenschläger Hörsaal; Schloss Schneckenhof Nord |
Description:
The lecture MAN 352 Human Resource Management is part of the courses offered to bachelor students in business administration and law at the University of Mannheim. To get an idea of the coherences, problems, and solutions of human resource management as well as the tasks, operational areas, and instruments of management we offer a weekly lecture (1.5 hours) for 12 weeks.
The lecture includes the following topics on human resource management:Human Resource Environment
Noe, R. A., Hollenbeck, J. R., Gerhart, B. A., & Wright, P. M. (2016). Fundamentals of Human Resource Management (6th revised edition). McGraw Hill Higher Education.
The lecture includes the following topics on human resource management:Human Resource Environment
- Job Analysis & Job Design
- HR Planning & Recruiting
- Selection
- Training
- Performance Management
- Employee Development
- Separation & Retention
- Compensation
- Incentives + International HRM
- High-Performance Organizations
Noe, R. A., Hollenbeck, J. R., Gerhart, B. A., & Wright, P. M. (2016). Fundamentals of Human Resource Management (6th revised edition). McGraw Hill Higher Education.
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
MAN 353 Innovating for the Future(s): Mindsets, Methods & Meaning (Intensive seminar)
EN
Course type:
Intensive seminar
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Attendance:
Live & on-campus
Registration procedure:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (August 15 – August 28, 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Instructor(s):
Christina Paul
Date(s):
| Monday (single date) | 20.10.2025 | 08:30 – 11:45 | 001 Hörsaal; L 9, 1–2 |
| Tuesday (single date) | 21.10.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
| Wednesday (single date) | 22.10.2025 | 13:45 – 17:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
| Thursday (single date) | 23.10.2025 | 08:30 – 11:45 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
| Friday (single date) | 24.10.2025 | 08:30 – 11:45 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
| Monday (single date) | 27.10.2025 | 13:45 – 17:00 | 001 Hörsaal; L 9, 1–2 |
| Wednesday (single date) | 29.10.2025 | 08:30 – 11:45 | 001 Hörsaal; L 9, 1–2 |
| Friday (single date) | 31.10.2025 | 13:45 – 17:00 | 001 Hörsaal; L 9, 1–2 |
Economic and Business Ethics (Lecture)
DE
Course type:
Lecture
ECTS:
3
Course suitable for:
Bachelor, Master
Language of instruction:
German
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
Registration: All incoming exchange students at the School of Humanities need to register for their courses via Portal2. For further details, please check the instructions for course registration or contact incomingphil.uni-mannheim.de.
Anmeldung: Alle Austauschstudierenden der Philosophischen Fakultät müssen sich über Portal2 für ihre Kurse anmelden. Weitere Informationen finden Sie in unserer Anleitung oder wenden Sie sich an incomingphil.uni-mannheim.de.
Anmeldung: Alle Austauschstudierenden der Philosophischen Fakultät müssen sich über Portal2 für ihre Kurse anmelden. Weitere Informationen finden Sie in unserer Anleitung oder wenden Sie sich an incomingphil.uni-mannheim.de.
Literature:
W. Shaw: Business Ethics. 8. Auflage. Boston: Wadsworth 2013.
K. Homann/
K. Homann/
Examination achievement:
Klausur
Instructor(s):
apl. Prof. Dr. Julius Schälike
Date(s):
| ⚠ Tuesday (weekly) | 02.09.2025 – 02.12.2025 | 17:15 – 18:45 | M 003 PWC Hörsaal; Schloss Mittelbau |
Caution: Individual dates in the series marked with ⚠ have changed. Please check the portal for details.
Description:
Die Vorlesung führt ein in die wichtigsten Konzepte der Normativen Ethik (Utilitarismus; Kontraktualismus; Kantianismus) und der Wirtschafts- und Unternehmensethik (Libertäre Ethik; Egalitarismus [Rawls]; Ökonomische Ethik [Homann]). Anhand einschlägiger Fallstudien werden die Ansätze erprobt und kritisch diskutiert. Vertieft werden u. a. folgende Themen: Markt und Wettbewerb; Shareholder vs. Stakeholder Value; kollektives Handeln und individuelle Verantwortung; Klimawandel; Downsizing; Sweatshops.
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Area Marketing
Marketing (Lecture)
DE
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
No registration required for the lecture. Whether you need to register for accompanying exercises/
Instructor(s):
Prof. Dr. Florian Kraus, Ann-Kathrin Polenz, Fabian Schedel, Giuliana Manganaro
Date(s):
| Monday (weekly) | 01.09.2025 – 01.12.2025 | 08:30 – 10:00 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Marketing (Lecture)
DE
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
No registration required for the lecture. Whether you need to register for accompanying exercises/
Instructor(s):
Prof. Dr. Florian Kraus, Ann-Kathrin Polenz, Fabian Schedel, Giuliana Manganaro
Date(s):
| Monday (weekly) | 01.09.2025 – 01.12.2025 | 10:15 – 11:45 | SO 108 Hörsaal; Schloss Schneckenhof Ost |
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
MKT 351 Marketing Management Decisions (Intensive seminar)
EN
Course type:
Intensive seminar
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (August 15 – August 28, 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Learning target:
This course has two specific learning objectives:
1. Develop an appreciation for the inherently strategic nature of marketing function and for the role marketing decisions play in corporate and business strategy.
2. Strengthen your ability to justify and support your marketing decisions through relevant information acquisition and analysis.
1. Develop an appreciation for the inherently strategic nature of marketing function and for the role marketing decisions play in corporate and business strategy.
2. Strengthen your ability to justify and support your marketing decisions through relevant information acquisition and analysis.
Literature:
Background reading:
Homburg, Christian, Sabine Kuester, and Harley Krohmer (2013), Marketing Management – A Contemporary Perspective, McGraw-Hill, London.
The book is available for purchase at regular and online bookstores. Further, the Mannheim University Library holds a number of copies for rent.
Homburg, Christian, Sabine Kuester, and Harley Krohmer (2013), Marketing Management – A Contemporary Perspective, McGraw-Hill, London.
The book is available for purchase at regular and online bookstores. Further, the Mannheim University Library holds a number of copies for rent.
Examination achievement:
Form of Assesment:
Final Exam (individual grade) 100%
The participants will sit a 60 minutes closed-book, closed-notes in-class exam. Further information on the exam structure and exemplary exam questions will be provided during the lecture.
Final Exam (individual grade) 100%
The participants will sit a 60 minutes closed-book, closed-notes in-class exam. Further information on the exam structure and exemplary exam questions will be provided during the lecture.
Instructor(s):
Matthias Kleinermann
Date(s):
| Tuesday (block date) | 02.09.2025 – 04.09.2025 | 09:00 – 17:00 | 001 Hörsaal; L 9, 1–2 |
Description:
This course investigates marketing from a managerial perspective, focusing on the planning and development of strategic marketing programs. Marketing concepts will be discussed and students will learn how to design the marketing mix.
This course has two specific learning objectives:
1. Develop an appreciation for the inherently strategic nature of marketing function and for the role marketing decisions play in corporate and business strategy.
2. Strengthen your ability to justify and support your marketing decisions through relevant information acquisition and analysis.
The contents of the course are broken down into five modules:
1. Establishing Value-Based Marketing Principles – Methods to Compete (Part 1 and Part 2)
2. Organising the Market – Which Markets to Compete in
3. Organising the Market – Which Segments to Compete in
4. Managing the Market – How to Compete with Brand, Product and Price (Part 1 and Part 2)
5. Managing the Market – How to Compete with Placement and Promotion (Part 1 and Part 2)
This course has two specific learning objectives:
1. Develop an appreciation for the inherently strategic nature of marketing function and for the role marketing decisions play in corporate and business strategy.
2. Strengthen your ability to justify and support your marketing decisions through relevant information acquisition and analysis.
The contents of the course are broken down into five modules:
1. Establishing Value-Based Marketing Principles – Methods to Compete (Part 1 and Part 2)
2. Organising the Market – Which Markets to Compete in
3. Organising the Market – Which Segments to Compete in
4. Managing the Market – How to Compete with Brand, Product and Price (Part 1 and Part 2)
5. Managing the Market – How to Compete with Placement and Promotion (Part 1 and Part 2)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
MKT 353 Brand and Product Management (Lecture)
EN
Course type:
Lecture
ECTS:
4.0
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (August 15 – August 28, 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Learning target:
On successful completion of this course, students should be able to:
- Understand the fundamental principles involved in managing branded products;
- Explain the critical importance of branding for superior business performance;
- Critically evaluate a brand- or product-related argument logically, such as the notion that brand identity and brand image are not always identical because brand identity is what the brand manager seeks and brand image is what the customer seeks;
- Synthesize schools of though in brand and product management, for example the notion that a brand is a product’s name vs. the notion that a brand is a strategic market position;
- Solve complex brand- or product-related problems, such as determining whether a brand has greater awareness depth than awareness breadth;
- Evaluate empirical and theoretical brand and product research from various sources.
Examination achievement:
100% final written exam (60 minutes).
Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
Instructor(s):
Dr. Ülfet Isci Özalp
Date(s):
| Friday (single date) | 05.09.2025 | 09:00 – 17:00 | 001 Hörsaal; L 9, 1–2 |
| Monday (single date) | 08.09.2025 | 09:00 – 17:00 | 001 Hörsaal; L 9, 1–2 |
| Tuesday (single date) | 09.09.2025 | 09:00 – 17:00 | 001 Hörsaal; L 9, 1–2 |
Description:
Brand and Product Management places product management in a strategic branding context and aims to provide a comprehensive treatment of modern brand and product management practices. Both goods and services are treated as products in the course.
In particular, the course examines the way in which brand decisions can contribute to creating a competitive advantage for products and explains how to make changes to brand strategies over time as well as respond to competitive moves. Students also gain an understanding of the issues involved in the development and management of new products, how to manage product lines, and how to measure, develop and manage brand equity.
In particular, the course examines the way in which brand decisions can contribute to creating a competitive advantage for products and explains how to make changes to brand strategies over time as well as respond to competitive moves. Students also gain an understanding of the issues involved in the development and management of new products, how to manage product lines, and how to measure, develop and manage brand equity.
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
MKT 354 Marketing Strategy (Intensive seminar)
EN
Course type:
Intensive seminar
ECTS:
6.0
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (August 15 – August 28, 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Learning target:
- Understand the fundamental principles involved in developing and managing marketing strategies
- Explain the critical importance of marketing strategy for superior business performance
- Critically evaluate a marketing strategy-related argument logically, such as the notion that either strategy follows structur, or vice versa
- Solve complex marketing strategy-related problems, such as determining whether the most valuable customer segments have been targeted by a business
- Evaluate empirical and theoretical marketing strategy research from various sources
Literature:
1. Kim, Chan W. and Renee Mauborgne (2017), Blue Ocean Shift: Beyond Competing – Proven Steps to Inspire Confidence and Seize New Growth. London: Pan Macmillan.
2. Kim, Chan W. and Renee Mauborgne (2005), Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Boston, MA: Harvard Business School Publishing.
3. Palmatier, Robert W. and Shrihari Shridha (2017), Marketing Strategy: Based on First Principles and Marketing Analytics. Palgrave; Macmillan Education.
4. Rao, Vithala R. and Joel H. Steckel (1998), Analysis for Strategic Marketing. Reading, MA: Addison Wesley Longman.
5. Whitwell, Gregory, Bryan A. Lukas, and Peter Doyle (2003), Marketing Management: A Strategic, Value-based Approach. Milton, Qld: John Wiley & Sons.
2. Kim, Chan W. and Renee Mauborgne (2005), Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Boston, MA: Harvard Business School Publishing.
3. Palmatier, Robert W. and Shrihari Shridha (2017), Marketing Strategy: Based on First Principles and Marketing Analytics. Palgrave; Macmillan Education.
4. Rao, Vithala R. and Joel H. Steckel (1998), Analysis for Strategic Marketing. Reading, MA: Addison Wesley Longman.
5. Whitwell, Gregory, Bryan A. Lukas, and Peter Doyle (2003), Marketing Management: A Strategic, Value-based Approach. Milton, Qld: John Wiley & Sons.
Examination achievement:
100% final written exam (60 minutes).
Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
Please note that you are only allowed to register for the alternative exam date in our re-sit exam period if you registered for the first attempt and failed it.
Instructor(s):
Dr. Ülfet Isci Özalp, Prof. Dr. Florian Stahl
Date(s):
| Wednesday (single date) | 10.09.2025 | 08:00 – 18:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
| Thursday (single date) | 11.09.2025 | 08:00 – 18:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
| Friday (single date) | 12.09.2025 | 08:00 – 18:00 | 008.1 Seminarraum; B 6, 30–32 Bauteil E-F |
Description:
This course investigates the discipline of marketing from a strategic perspective, focusing on the planning and development of marketing strategies. Apart from providing a comprehensive overview of marketing strategy, the course has two overarching learning objectives: (1) Understand the conceptual frameworks, analytic processes, and diagnostic tools of marketing strategy; and (2) understand the role marketing strategy plays in corporate and business strategy. Topics examine the way in which marketing decisions can contribute to creating a competitive advantage and explain how to make changes to marketing strategies over time as well as respond to competitors’ marketing strategies. Further, students learn about basic research methods and analyses for a correct formulation and execution of marketing strategies.
The contents of the course are broken down into six modules:
1. Strategic Logic
2. The Strategic Selection of Markets
3. The Strategic Market Coordinator
4. Segmenting Markets and Choosing the Right Segments
5. Developing a Product Strategy
6. Qualifying a Strategy
7. “Pricing” a Strategy
The contents of the course are broken down into six modules:
1. Strategic Logic
2. The Strategic Selection of Markets
3. The Strategic Market Coordinator
4. Segmenting Markets and Choosing the Right Segments
5. Developing a Product Strategy
6. Qualifying a Strategy
7. “Pricing” a Strategy
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Area Operations Management
OPM 301 Operations Management (Lecture)
EN
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Prof. Dr. Raik Stolletz, Prof. Dr. Cornelia Schön-Peterson
Date(s):
| Thursday (weekly) | 04.09.2025 – 04.12.2025 | 12:00 – 13:30 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
Module Catalog Bachelor Business Administration | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Produktion (Lecture)
DE
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Prof. Dr. Raik Stolletz
Date(s):
| Tuesday (weekly) | 02.09.2025 – 02.12.2025 | 10:15 – 11:45 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Produktion (Lecture)
DE
Course type:
Lecture
ECTS:
6.0 (Modul/e)
Course suitable for:
Bachelor
Language of instruction:
German
Credit hours 1:
2
Attendance:
Live & on-campus
Registration procedure:
This course does not have limited capacity. Registration via Portal2 will be possible from August 15, 2025.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Please note that this lecture is accompanied by an exercise class and a tutorial, you can register for them via Portal2.
Instructor(s):
Prof. Dr. Raik Stolletz
Date(s):
| Tuesday (weekly) | 02.09.2025 – 02.12.2025 | 13:45 – 15:15 | 001.A Hörsaal; A 3 Bibl.,Hörsaalgebäude |
Description:
Please find a detailed course description via the following link:
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
Module Catalog Beifach BWL | Universität Mannheim (uni-mannheim.de)
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Additional Courses (Non-Area-Specific/Soft Skills)
Fachdidaktische Fragestellungen “Design Thinking” (Intensive seminar)
EN
Course type:
Intensive seminar
ECTS:
4.0
Course suitable for:
Bachelor
Language of instruction:
English
Credit hours 1:
3
Attendance:
Live & on-campus
Registration procedure:
This course has limited capacity. It is mandatory that you register via Portal2. You can register anytime during the official course registration period (August 15 – August 28, 2025). The time of your registration is not relevant as seats are not assigned on a first-come, first-served basis.
Learning target:
Students understand the importance of developing micropolitical skills for effective leadership in the workplace. After successful completion of this class, students are able to
- understand the theoretical concepts of micropolitics.
- know the basic concepts of negotiation and are able to reflect on the different approaches of negotiations.
- apply practical steps of bargaining.
- understand and reflect on the impact of (inter-)cultural dimensions in negotiations.
Instructor(s):
Dr. Christian Knirsch
Date(s):
| Saturday (single date) | 20.09.2025 | 09:00 – 18:00 | O 226–28 Seminarraum; Schloss Ostflügel |
Description:
This class introduces the underlying theoretical concepts of micropolitics and discusses the application of these concepts in different contexts:
- Agenda Setting
- Mapping the Political Terrain
- Networking and Coalition Building
- Bargaining and Negotiation
More information
1 Credit hours indicate the duration of a course which is offered weekly during one semester. One credit hour equals 45 minutes.
Contact Business School
Credit: Katrin Glueckler
Christina Paul, M.A. (she/her)
Manager International Affairs & Incoming Exchange Student Advisor
University of Mannheim
Dean's Office of the Business School
Schloss – Room EO 393 (3rd floor)
68161 Mannheim
Dean's Office of the Business School
Schloss – Room EO 393 (3rd floor)
68161 Mannheim
E-mail: christina.pauluni-mannheim.de
Consultation hour(s):
Please make an appointment for a consultation: https://www.bwl.uni-mannheim.de/en/consultation/christina-paul
Please make an appointment for a consultation: https://www.bwl.uni-mannheim.de/en/consultation/christina-paul